Companies that focus on making products will prosper perennially.
Great products are not provided for a select group, but made with the purpose to let every ordinary person experience its greatness.
Of course it is difficult to invent something, but if there is no way to industrialize it and popularize it, everything is futile.
Businesses must understand the voice of true customers and the true voice of customers.
Customer is the only reason why a company exists, and the product is the foothold of the enterprise.
The customer’s behavior is divided into three stages: first purchase, repeat purchase, and referral purchase. Advertisements can only increase customers’ first purchases. Only good products can bring repeat purchases, and only a good brand will bring referral purchases.
Entrepreneurs should develop better seeds, instead of planting bad seeds into more land.
Entrepreneurs are those who are unsatisfied with the status quo and are determined to change.
The difference between a strategy-driven entrepreneur and a strategy-devoid entrepreneur is that: the former takes a failure as the beginning of future successes, while the latter sees a failure simply as such.
The past of an entrepreneur does not determine the future, only the future of the entrepreneur determines the future.
If you can make sure good employees follow your lead, picky customers never ditch your products, investors keep putting money into your business, you are bound to stand out and win big.
For entrepreneurs to succeed, they must cultivate themselves and trim away the edges and corners that hinder their success.
Entrepreneurs cannot be selfish. Selfless entrepreneurs can succeed.
The goal of business is to make money, and the goal of entrepreneurs is to do meaningful things.
The only difference between entrepreneurs and businessmen is responsibility. Entrepreneurs value righteousness over money, while businessmen put money before righteousness.
Enterprise is an extension of entrepreneurial thinking and the result of behavior.
People are the only variable of an enterprise, and people growth is the only growth of an enterprise.
The success of an enterprise is essentially the success of its employees.
Good talents are not necessarily highly educated, but are certainly those who know how to solve problems and can solve problems that others cannot solve.
Bad-performing employees do not create information, but only carry information around.
Good companies are the ultimate workplace for great employees.
True investors have faith.
Success is more important than valuation.
Capital cannot change the rights or wrongs of an enterprise, it can only enlarge them.
Capital from investors who know how to help startups succeed is the capital that companies need most.
The victory of an enterprise is not a victory of capital, but a victory of values.
There is almost no business that can win by simply taking investors’ money, and invested companies need to be empowered.
Founding a business is an incremental behavior, while investing is to compete for existing resources.